Pure Products USA
Towards a Surreal Politik…
In 1992, we began Pure Products of America as a series of multiple editions focusing on the impact of marketing on politics. Over the past 17 years, the series has expanded and now includes 14 pieces running the gamut from snow globes to underwear (our underwear was the first to pack a political message), to happy meals.
Each object is signed and numbered in various sized editions. When we introduce Pure Products, we send some of them as gifts to government officials. Presidents Obama, Bush, and Clinton, members of the Supreme Court and various Senators and Congressional representatives have all received a pure product at one time or another.
Pure Products also function as discreet elements in installations. The installations The Bible Belt, Pillars of the Clean Order, and Steel Nipples incorporated them in sculptural settings with video and other media. In 2001, we expanded on this idea with the inauguration of an online retail website as part of the project.
Each piece is grounded within a framework that satirizes political values and, often, lampoons morality. Some pure products, like Line Up and Contract with America underwear, became media sensations, reported in the press, on television and radio. The commentary surrounding the artwork is a mixture of absurdity and culture jamming, amplifying how much the media interprets and misinterprets contemporary art and blurs the connections between art, activism and commerce.
A Dough-Yo in Every Pot
Like many of the other pieces in the series PureProducts, which have landed on the desks of many politicians, we sent the Dough-Yo to officials of the Obama Administration, and members of the House and Senate.
We think it’s important for our leaders to receive, from time to time, a contemporary art work from an actual artist. For many of them, it may even be the first time they hold a fine art piece In their hands or even read a description about one.
We also sent Dough-Yo’s to journalists like Paul Krugman, Frank Rich, and Govenors, too. We sent 3 to President Obama, 1 for him and 1 for each of his daughters.
The G-4 Collection - the latest Pure Products
We’ve just come out with the G-4, the perfect comment on the global economic crisis - there’s the Dough-Yo, Po-Yo, Euro-Yo, and Yen-Yo. Available from PureProductsUSA.
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Deadly Sins #1
A new collectible, slated to set the mark as an icon for the 21st Century - collect all Seven Deadly Sins. For more information check out the Prospectus.